Lauren Roberts joined the ROC team in 2022 as the Director of Marketing.
Lauren Roberts joined the ROC team in 2022 as the Director of Marketing.
With over 15 years experience in the oil and gas industry, Lauren has developed a keen understanding of market dynamics, strategic brand positioning, and digital marketing strategies. As Director of Marketing, Lauren is responsible for overseeing the development and execution of marketing campaigns that align with the company’s strategic goals and vision. Her leadership extends to the creation of robust multi-channel marketing strategies, brand management, corporate communications, and customer engagement efforts while supporting ROC’s sustainability efforts and innovation in energy solutions. Before joining the ROC team, Lauren held management positions in sales and marketing in the retail sector for branded and unbranded fueling locations. Lauren holds a BS degree in Political Science from University of California, Santa Barbara.
